Salesforce Marketing-Cloud-Email-Specialist Reliable Practice Questions, Marketing-Cloud-Email-Specialist Test Questions Pdf

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Earning the Salesforce Certified Marketing Cloud Email Specialist certification demonstrates to employers and clients that an individual has a thorough understanding of email marketing best practices and how to leverage the Marketing Cloud platform to drive successful email marketing campaigns. It is a valuable credential for individuals who work in digital marketing, email marketing, or marketing automation, and can lead to career advancement opportunities and increased earning potential.

Salesforce Certified Marketing Cloud Email Specialist Sample Questions (Q34-Q39):

NEW QUESTION # 34
Within Datorama reports for Marketing Cloud, a marketer would like to create new set of report for the organization that are custom and not available within the perconfigured reports.
What should be created to achieve this?

A. A Dashboard
B. A collection
C. A Dimension

Answer: B

Explanation:
Explanation
A collection is a group of related reports that can be created in Datorama to provide customized insights and analysis. A collection can contain reports from different data sources and channels, as well as filters, segments, and calculations. A collection can be shared with other users or embedded in other applications.

NEW QUESTION # 35
Northern Trail Outfitters (NTO) is launching a post-purchase campaign that emails customers to ask for feedback on their most recent shopping experience.
What should the NTO marketing team include in the email design to encourage a high response rate?

A. Replace call-to-action with interactive Email Form
B. Make the call-to-action button that links to the feedback form bigger and with red background
C. A Salesforce Survey block called in by an AMPscript function.

Answer: A

NEW QUESTION # 36
A marketing manager identified an upcoming email campaign for their team to test different subject voices.
They want to first test with a pilot group and then send the warning subject line out to the remaining customers.
Who should path optimizer be configured to handle these requirements?

A. Configure a holdback group to be targeted by the winner.
B. Place a Random Split before Path Optimizer for the pilot group.
C. Select winning path three days after journey activation

Answer: A

NEW QUESTION # 37
Northern Trail Outfitters Is building a data extension that will store preference data for the its subscribers.
Which settings should be enabled to allow a SQL Query Activity to update the data extension?

A. Nullable
B. Primary Key
C. Is Sendable

Answer: B

Explanation:
Explanation
A data extension that is used for a SQL Query Activity must have a primary key. The primary key ensures that each record is unique and can be updated by the query. The Is Sendable and Nullable settings are not required for a SQL Query Activity, but they affect how the data extension can be used for sending emails and storing null values.

NEW QUESTION # 38
Northern Trail Outfitters needs to send a transactional email to all customers who purchased an item that was recently recalled. The email must be sent to each applicable customer even if they have unsubscribed.
Which component should be configured to provide this functionality?

A. Delivery Profile
B. Send Classification
C. Sender Profile

Answer: B

Explanation:
A Send Classification in Salesforce Marketing Cloud (SFMC) is configured to handle various sending parameters, including the ability to send transactional emails. Transactional emails must be sent regardless of the subscriber's status, including if they have unsubscribed. This is crucial for communications such as recall notices, where the information is considered essential. Send Classifications have a setting specifically for transactional emails which ensures that these emails bypass the standard unsubscribe list.
References: Salesforce Marketing Cloud Documentation on Send Classification

NEW QUESTION # 39
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Salesforce Marketing-Cloud-Email-Specialist Reliable Practice Questions, Marketing-Cloud-Email-Specialist Test Questions Pdf

Marketing-Cloud-Email-Specialist Test Questions Pdf - Reliable Marketing-Cloud-Email-Specialist Real Exam

Salesforce Certified Marketing Cloud Email Specialist Sample Questions (Q34-Q39):

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